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Cases in global marketing strategies / (Record no. 2771)

MARC details
000 -LEADER
fixed length control field 01086cam a22002175a 4500
001 - CONTROL NUMBER
control field 17630175
003 - CONTROL NUMBER IDENTIFIER
control field ZET-ke
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220726020010.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130219s2012 xx 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2012537074
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780618310616
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Language of cataloging eng
Modifying agency ZET-ke
050 10 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .J4 2005
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jeannet, Jean-Pierre.
245 10 - TITLE STATEMENT
Title Cases in global marketing strategies /
Remainder of title Jean-Pierre Jeannet.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Houghton MifflinCompany,
Date of publication, distribution, etc 2005.
300 ## - PHYSICAL DESCRIPTION
Extent Mixed pagination :
Other physical details ill. ;
Dimensions 20 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Note on the world over-the- counter (OTC) drug industry -- Note on competitors in the OTC drug industry -- Note on OTC brands -- Ciba self medication -- Interactive computer systems corp. -- ICI paints -- Gillette international's TRAC II -- Toyota -- Delissa in Japan -- Marriott international -- Hewlett-Packard -- Xerox corporation -- Tonernow.com -- Euro RSCG worldwide -- Manchester united PLC -- Real Madrid club de futbol -- Football club ajax.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hennessey, H. David.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Call number prefix HF 5415.13
Call number suffix .J4 2005
Koha issues (borrowed), all copies 2
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Library of Congress Classification     Non-fiction Zetech Library - TRC Zetech Library - TRC General Stacks 28/09/2015 4537 4 HF 5415.13 .J4 2005 Z006069 04/01/2024 15/06/2023 C.1 28/09/2015 Books
    Library of Congress Classification     Non-fiction Zetech Library - TRC Zetech Library - TRC General Stacks 28/09/2015 4536 2 HF 5415.13 .J4 2005 Z006070 04/01/2024 15/06/2023 C.2 28/09/2015 Books
    Library of Congress Classification     Non-fiction Zetech Library - TRC Zetech Library - TRC General Stacks 19/05/2016 6266 2 HF 5415.13 .J4 2005 Z007782 04/01/2024 15/06/2023 C.3 19/05/2016 Books
    Library of Congress Classification       Zetech Library - TRC Zetech Library - TRC   15/09/2017 4134 2 HF 5415.13 .J4 2005 Z005679 04/01/2024 15/06/2023 C.5 15/09/2017 Books
    Library of Congress Classification       Zetech Library - TRC Zetech Library - TRC   15/09/2017 4133 2 HF 5415.13 .J4 2005 Z005678 04/01/2024 15/06/2023 C.4 15/09/2017 Books