Mass media research: (Record no. 5159)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00591nam a22001697a 4500 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220325b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781285074603 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P91.3 |
| Item number | .W56 2014 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wimmer, Roger D. |
| 245 ## - TITLE STATEMENT | |
| Title | Mass media research: |
| Remainder of title | an introduction / |
| Statement of responsibility, etc | by Roger D. Wimmer & Joseph R. Dominick |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 481p.: |
| Other physical details | ill.; |
| Dimensions | 25 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The research process -- Research approaches -- Data analysis -- Research applications . |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Dominick, Joseph R. |
| 9 (RLIN) | 760 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Item type | Books |
| Classification part | P91.3 |
| Call number prefix | P91.3 |
| Call number suffix | .W56 2014 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Zetech Library - TRC | Zetech Library - TRC | General Stacks | 14/03/2022 | PURCHASE | 4100.00 | 8314 | 1 | P91.3 .W56 2014 | Z010045 | 22/02/2024 | 07/02/2024 | C1 | 4600.00 | 14/03/2022 | Books |