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BUsiness essentials: supporting HNC/HND and foundation degrees; marketing principles/ BPP Learning Media.
Material type:
TextPublication details: London: BPP Learning Media Ltd., 2010Edition: 2nd edDescription: viii, 506 p.: ill.; 25 cmISBN: - 9780751768275
- HF 5415 .B67 2010
Contents:
The concept and process of marketing-- Segmentation, targeting and positioning-- The extended marketing mix-- Market segments and contexts.
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Zetech Library - Pioneer Reference | Reference | HF 5415 .B67 2010 (Browse shelf(Opens below)) | C1 | Not For Loan | Z002648 |
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| HB 171.5 .F6 2003 Economics / | HB1313 .S25 2018 Economics simplified / | HF5415.A72011 Marketing : an introduction / | HF 5415 .B67 2010 BUsiness essentials: supporting HNC/HND and foundation degrees; | HF5549 .D47 2017 Human resource management / | HF5667 .M45 2012 Auditing / | HG151.D69 2010 Dictionary of finance and investment terms / |
The concept and process of marketing-- Segmentation, targeting and positioning-- The extended marketing mix-- Market segments and contexts.
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