Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
Material type:
- 0074716107
- HF5823 .B387 2006
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Zetech Library - Ruiru Campus Reference | Non-fiction | HF5823.B387 2006 (Browse shelf(Opens below)) | C.1 | Not For Loan | Z005279 |
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HF5718.5.J64 2002 Writing proposals : a rhetoric for managing change / | HF5719 .M375 1996 Effective writing : | HF5721.B483 1997 Writing effective letters and memos / | HF5823.B387 2006 Advertising and promotion : | HF5837 .S45 2002 Promotion and integrated marketing communications / | HG173 .D283 2005 Intermediate financial theory / | HG181 .M558 2012 Financial markets and institutions / |
includes index.
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