International Marketing Management / Subhash, C. Jain.
Material type: TextPublication details: New Delhi : CBS Publishers, 1990Edition: 4th edDescription: xvi, 912p. : ill. ; 20 cmISBN:- 0534932886
- 9780534932886
- HF1416 .J35 1993
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QA.76.9 .D3 S75 1993 Data structures with abstract data types and Ada / | QA.76.9 .D3 S75 1993 Data structures with abstract data types and Ada / | K487.A5.3 1990 Legal studies : | `HF1416.J35 1993 International Marketing Management / | HIV and Aids and other Pandemics manual / | ICPD beyond 2014 | QA.76.9 .D3 S75 1993 Data structures with abstract data types and Ada / |
Includes Index.
Framework of international marketing -- The field of international business -- Environmental factors affecting international marketing -- Perspectives of international markets -- International marketing decisions -- Planning and control.
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