Small business management : launching & growing entrepreneurial ventures / Justin G. Longenecker ... [et al.].
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TextPublication details: Australia ; Mason, OH : South-Western Cengage Learning, c2006.Edition: 13th edDescription: xx, 636 p. : col. ill. ; 29 cmISBN: - 9780324226126
- 9780324226126
- HD62.7 .L66 2006
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Zetech Library - TRC General Stacks | Non-fiction | HD62.7 .L66 2006 (Browse shelf(Opens below)) | C.1 | Available | Z006014 |
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| HD62.7 .B88 2006 Enterprise planning and development : | HD62.7 .L66 2003 Small business management : | HD62.7 .L66 2003 Small business management : | HD62.7 .L66 2006 Small business management : | HD62.7.L66 2008 Small business management : launching & growing entrepreneurial ventures / | HD62.7 .P4 2012 Managing small business: an entrepreneurial emphasis / | HD62.7 .P4 2012 Managing small business: an entrepreneurial emphasis / |
Includes bibliographical references (p. 701-718) and index.
Entrepreneurship: a world of opportunity -- Starting from scratch or joining an existing business -- Developing the new venture business plan -- Focusing on the customer: marketing growth strategies -- Managing growth in the small business -- Understanding the numbers.
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