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Handbook for public relations writing / Thomas Bivins.

By: Material type: TextTextPublication details: Lincolnwood, Ill., USA : NTC Business Books, c1995.Edition: 3rd edDescription: vii, 344 p. : ill. ; 24 cmISBN:
  • 0844234354 (hard : recycled paper)
  • 0844234362 (soft : recycled paper)
LOC classification:
  • HM263 .B538 1995
Contents:
Writing for public relations -- Media relations & placement -- Press release & backgrounders -- Brochures & flyers -- Newsletters -- Magazines and trade publications -- Annual reports -- Writing for television radio and audio visual media -- Print advertising -- Speeches & presentations -- Working with printers -- Public relations writing and the computer -- The basics of grammar -- The basics of style.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Zetech Library - TRC General Stacks Non-fiction HM 263 .B538 1995 (Browse shelf(Opens below)) C.1 Available Z007856

Includes index.

Writing for public relations -- Media relations & placement -- Press release & backgrounders -- Brochures & flyers -- Newsletters -- Magazines and trade publications -- Annual reports -- Writing for television radio and audio visual media -- Print advertising -- Speeches & presentations -- Working with printers -- Public relations writing and the computer -- The basics of grammar -- The basics of style.

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