Electronic.marketing@internet : marketing on the internet / Stewart Adam.
Material type:
TextPublication details: Australia : Prentice Hall, 1998.Description: x, 61 p. : ill. ; 26 cmISBN: - 9780724804016
- HF5415.1265 .S749 1998
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Zetech Library - TRC General Stacks | Non-fiction | HF 5415.1265 .S749 1998 (Browse shelf(Opens below)) | C.1 | Available | Z008009 |
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| HF5415.1265 .D66 1991 Direct line to profits : | HF5415.1265 .S39 2009 The new rules of marketing and PR : | HF5415.1265 .S742 1995 World Wide Web marketing : | HF 5415.1265 .S749 1998 Electronic.marketing@internet : | HF 5415.129 .D46 2011 Managing buyer-supplier relations : | HF 5415.13 .A23 2001 Strategic market management / | HF5415.13 .A23 2008 Strategic market management / |
Includes bibliographical references (bibliography p.59-61).
Connecting and using the net -- Finding the marketing facts and analyzing information on the net -- Marketing strategy using the net -- Products and services on the net -- Pricing and the net -- Interactive marketing communications on the net -- Placing products with customers using the net -- Issues in electronic marketing on the net.
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