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Strategic management concepts : a competitive advantage approach / Fred, R. David & Forest, R. David.

By: Contributor(s): Material type: TextTextPublication details: Boston : Pearson, c2017.Edition: 16th edDescription: 420p. : col. ill. ; 28 cmISBN:
  • 9781292164977
LOC classification:
  • HD30.28 .D38 2017
Contents:
Strategic management essentials -- Outside-USA strategic planning -- Ethics, social responsibility, and sustainability -- Types of strategies -- Vision and mission analysis -- The internal audit -- The external audit -- Strategy generation and selection -- Strategy implementation -- Strategy execution -- Strategy monitoring.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Zetech Library - Mang'u Reference Reference HD30.28 .D38 2017 (Browse shelf(Opens below)) C.1 Not For Loan Z009086
Books Books Zetech Library - TRC General Stacks Non-fiction HD30.28 .D38 2017 (Browse shelf(Opens below)) C.2 Available Z009087

Includes index.

Strategic management essentials -- Outside-USA strategic planning -- Ethics, social responsibility, and sustainability -- Types of strategies -- Vision and mission analysis -- The internal audit -- The external audit -- Strategy generation and selection -- Strategy implementation -- Strategy execution -- Strategy monitoring.

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