Global strategic management /
Material type: TextPublication details: London: Palgrave Macmillan, 2018Edition: 4th edDescription: xl, 489 p.: ill. 29 cmISBN:- 9781137584588
- HD62.4 .L37 2018
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Zetech Library - Mang'u General Stacks | Non-fiction | HD62.4 .L37 2018 (Browse shelf(Opens below)) | C1 | Available | Z009617 |
Includes Index.
Globalization of markets and competition -- The emerging environment -- Globalization, societies and culture -- Globalization, sustainable development and social responsibility -- Designing a global strategy -- assessing countries' attractiveness -- Entry strategies -- Global strategic alliances -- Global mergers and acquisitions -- Global marketing -- Global operations and digital networks -- Global innovation -- Global financial management -- Global human resource management -- Designing a global organization -- Current and future trends in globalization -- Global strategic management in action:haier-the building of a global champion, 1984-2016.
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