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Exploring corporate strategy / Gerry Johnson.

By: Contributor(s): Material type: TextTextPublication details: England : Prentice Hall, 2008.Edition: 8th edDescription: xxxvi, 622 p. : col. ill. ; 24 cmISBN:
  • 9780273711919
Subject(s): LOC classification:
  • HD30.28 .J648 2008
Contents:
Introducing strategy – The environment – Strategic capability – Strategic purpose – Culture and strategy – Business level strategy – Directions and corporate level strategy – International strategy – Innovation and entrepreneurship – Strategy methods and evaluation – Strategy development processes – Organising for success – Resourcing strategies – Managing strategic change — The practice of straegy.
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Holdings
Item type Current library Collection Call number Copy number Status Barcode
Books Books Zetech Library - Nairobi City Campus Reference Non-fiction HD30.28.J648 2008 (Browse shelf(Opens below)) C.1 Not For Loan Z004925
Books Books Zetech Library - Ruiru Campus General Stacks Non-fiction HD30.28.J648 2008 (Browse shelf(Opens below)) C.3 Available Z005823
Books Books Zetech Library - Ruiru Campus General Stacks Non-fiction HD30.28.J648 2008 (Browse shelf(Opens below)) C.2 Available Z004926

Includes bibliographical references and indexes.

Introducing strategy – The environment – Strategic capability – Strategic purpose – Culture and strategy – Business level strategy – Directions and corporate level strategy – International strategy – Innovation and entrepreneurship – Strategy methods and evaluation – Strategy development processes – Organising for success – Resourcing strategies – Managing strategic change — The practice of straegy.

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