Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
Material type: TextPublication details: Boston : Allyn and Bacon, c1993.Edition: 6th edDescription: xii, 720 p. : ill. ; 27 cmISBN:- 0205142427
- 658.8/02 20
- HF5415.135 .K47 1993
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Zetech Library - TRC General Stacks | Non-fiction | HF5415.135 .K47 1993 (Browse shelf(Opens below)) | C1 | Available | Z005845 |
Includes bibliographical references and index.
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