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Doing media research : an introduction / Susanna Hornig Priest ; illustrations by Scott McCullar.

By: Material type: TextTextPublication details: Thousand Oaks, Calif. : Sage Publications, c1996.Description: xxviii, 265 p. : ill. ; 25 cmISBN:
  • 0803972938 (pbk. : alk. paper)
Subject(s): LOC classification:
  • P91.3 .P75 1996
Contents:
Roots: Social science foundations -- Digging up answers: Asking questions and collecting data -- Toolbox: Quantitative analytical techniques -- Cookbook: Analyzing qualitative data -- Branching out: The wider world world of research.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Zetech Library - TRC General Stacks Non-fiction P91.5.P75 1996 (Browse shelf(Opens below)) C.1 Not For Loan Z005289

Includes bibliographical references (p. 235-236) and index.

Roots: Social science foundations -- Digging up answers: Asking questions and collecting data -- Toolbox: Quantitative analytical techniques -- Cookbook: Analyzing qualitative data -- Branching out: The wider world world of research.

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