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Media/impact : an introduction to mass media / Shirley Biagi.

By: Material type: TextTextPublication details: [Southbank, Vic.], Australia : Thomson Wadsworth ; Belmont, CA, USA : Thomas Higher Education, c2007.Edition: 8th edDescription: xxxii, 396 p. : ill. (some col.) ; 28 cmISBN:
  • 9780495050261
  • 0495050261
Subject(s): LOC classification:
  • P90 .B489 2007
Online resources:
Contents:
The mass media industries -- Selling the message -- Changing messages.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Zetech Library - TRC Reference Non-fiction P90.B489 2007 (Browse shelf(Opens below)) C.1 Not For Loan Z005278

Includes bibliographical references (p. 373-382) and index.

The mass media industries -- Selling the message -- Changing messages.

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