Zetech University Library - Online Catalog

Mobile: +254-705278678

Whatsapp: +254-706622557

Feedback/Complaints/Suggestions

library@zetech.ac.ke

Amazon cover image
Image from Amazon.com
Syndetics cover image
Image from Syndetics
Image from Google Jackets
Image from OpenLibrary

Marketing Management / Philip Kotler.

By: Material type: TextTextPublication details: New Jersey; Prentice Hall, 2000Edition: Millennium editionDescription: xxxii, 718 p. : ill. ; 26 cmISBN:
  • 0130156841
LOC classification:
  • HF5415.13 .K68 2000
Contents:
Understanding marketing management -- Analyzing marketing opportunities -- Developing marketing strategies -- Making marketing decisions -- Managing and delivering marketing programs.
Tags from this library: No tags from this library for this title. Log in to add tags.
Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Zetech Library - TRC General Stacks Non-fiction HF5415.13 .K68 2000 (Browse shelf(Opens below)) C.1 Available Z007924

Includes bibliographical references and index.

Understanding marketing management -- Analyzing marketing opportunities -- Developing marketing strategies -- Making marketing decisions -- Managing and delivering marketing programs.

There are no comments on this title.

to post a comment.