Management strategy / Daniel, F. Spulber.
Material type: TextPublication details: Boston : McGraw-Hill, c2004.Description: xv, 431 p. : ill. ; 26 cm. 1 CD-ROM (4 3/4 in.)ISBN:- 9780072873481
- HD30.28 .S68 2004
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Zetech Library - Mang'u General Stacks | Non-fiction | HD 30.28 .S645 2004 (Browse shelf(Opens below)) | C5 | Available | Z000322 | ||
Books | Zetech Library - Pioneer General Stacks | Non-fiction | HD30.28 .S68 2004 (Browse shelf(Opens below)) | C1 | Available | Z000324 | ||
Books | Zetech Library - Pioneer General Stacks | Non-fiction | HD30.28 .S68 2004 (Browse shelf(Opens below)) | C4 | Available | Z000320 | ||
Books | Zetech Library - TRC General Stacks | Non-fiction | HD 30.28 .S645 2004 (Browse shelf(Opens below)) | C2 | Available | Z000323 | ||
Books | Zetech Library - TRC General Stacks | Non-fiction | HD 30.28 .S645 2004 (Browse shelf(Opens below)) | C3 | Available | Z000321 |
"Student CD, Questions for Review for use with Management Strategy, free with every new copy of the textbook, gives students additional numerical examples that mirror those found in the textbook"--P. 4 of cover.
Includes bibliographical references and indexes.
PART 1: MANAGEMENT STRATEGY: Designing management strategy -- Value-driven strategy.PART 2: EXTERNAL ANALYSIS AND INTERNAL ANALYSIS: External analysis: customer and suppliers -- External analysis: competitors and partners -- Internal analysis -- Organizational structure and performance -- Internal analysis: Organizational abilities and incentives. PART 3: COMPETITIVE ADVANTAGE: Competitive advantage and value creation -- Cost accounting -- Differentiation advantage -- Transnational advantage. PART 4: COMPETITIVE STRATEGY: Competition -- Entry barriers and entry strategy. PART 4: STRATEGY AND ORGANIZATIONAL STRUCTURE: Corporate strategy and horizontal organizational structure -- Transnational costs and vertical organizational structure.
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