Power sales words : how to write it, say it, and sell it with sizzle / Vicky Oliver.
Material type: TextPublication details: Naperville, Ill. : Sourcebooks, c2006.Description: xviii, 258 p. ; 18 cmISBN:- 140220650X
- 9781402206504
- 9781402206504
- HF5825 .O45 2006
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Zetech Library - Pioneer General Stacks | Non-fiction | MOT HF5825.O45 2006 (Browse shelf(Opens below)) | C1 | Available | Z002246 | ||
Books | Zetech Library - Pioneer General Stacks | Non-fiction | MOT HF5825.O45 2006 (Browse shelf(Opens below)) | C2 | Available | Z002263 | ||
Books | Zetech Library - TRC General Stacks | Non-fiction | MOT HF5825.O45 2006 (Browse shelf(Opens below)) | C1 | Available | Z002271 |
Browsing Zetech Library - Pioneer shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
MOT HF 5429 .H2824 2007 Smart retail : | MOT HF 5437 .B78 2008 Profitable buying strategies : | MOT HF5823.G724 2004 101 ways to advetise your business / | MOT HF5825.O45 2006 Power sales words : how to write it, say it, and sell it with sizzle / | MOT HF5825.O45 2006 Power sales words : how to write it, say it, and sell it with sizzle / | MOT HF5861.P35 1996 Understanding financial ratios in business: | MOT HG179.K564 2001 EBSI rich dad's rich kid, smart kid : |
Includes index.
How to use this book -- Introduction: The fear factor (or copywriting 101 for anyone who has to write almost anything) -- Section I: keep it simple -- Section II: make it provocative -- Section III: nix the bells and whistles -- Section IV: closing arguments -- Section V: choose your words wisely -- Section VI: product attributes -- Section VII: conclusion: edit, edit, revise, and tweak -- Section VIII: how I wrote the appendix -- Appendix A: synonym finder -- Appendix B: one list my seventh grade English teacher asked me to include -- Appendix C: three essays for writers -- Resources.
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