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Consumer behaviour : buying, having and selling / Michael Solomon.
Material type:
TextPublication details: Boston : Pearson Education Inc., 2011.Edition: 9th edDescription: 680 p. : col. ill. ; 27 cmISBN: - 9780137034963
- Consumer behavior
- 658.8/342/094 21
- HF5415.33.E85 S65 2011
Contents:
Consumers in the marketplace -- Consumers as individuals -- Consumers as decision makers -- Consumers as subcultures -- Consumers and culture.
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Zetech Library - Mang'u General Stacks | Non-fiction | HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) | C.10 | Available | Z004642 | ||
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Zetech Library - Mang'u Reference | Non-fiction | HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) | C.1 | Not For Loan | Z004644 | ||
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Zetech Library - Pioneer General Stacks | Non-fiction | HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) | C1 | Available | Z004641 | ||
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Zetech Library - Pioneer General Stacks | Non-fiction | HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) | C.5 | Available | Z004932 | ||
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Zetech Library - Pioneer General Stacks | Non-fiction | HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) | C.6 | Available | Z004933 | ||
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Zetech Library - Pioneer General Stacks | Non-fiction | HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) | C.7 | Available | Z004934 | ||
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Zetech Library - Pioneer General Stacks | Non-fiction | HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) | C.2 | Available | Z004646 | ||
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Zetech Library - TRC General Stacks | Non-fiction | HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) | C.8 | Available | Z004643 | ||
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Zetech Library - TRC General Stacks | Non-fiction | HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) | C.4 | Available | Z004645 | ||
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Zetech Library - TRC General Stacks | Non-fiction | HF5415.33.E85 S65 2011 (Browse shelf(Opens below)) | C.3 | Available | Z004647 |
Browsing Zetech Library - Mang'u shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
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| HF5415.32 .S93 2019 Social media data mining and analytics / | HF5415.33.E85 S65 2004 Consumer behaviour : | HF5415.33.E85S65 2006 Consumer behaviour : | HF5415.33.E85 S65 2011 Consumer behaviour : | HF5415.55 .D55 2008 Making meaning : how successful businesses deliver meaningful customer experiences / | HF 5415.7 .B66 1996 Logistical management : the integrated supply chain process / | HF5429 .M327 1994 Retailing / |
Includes bibliographical references and indexes.
Consumers in the marketplace -- Consumers as individuals -- Consumers as decision makers -- Consumers as subcultures -- Consumers and culture.
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