Zetech University Library - Online Catalog

Mobile: +254-705278678

Whatsapp: +254-706622557

Feedback/Complaints/Suggestions

library@zetech.ac.ke

Amazon cover image
Image from Amazon.com
Syndetics cover image
Image from Syndetics
Image from Google Jackets
Image from OpenLibrary

Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey.

By: Contributor(s): Material type: TextTextPublication details: Boston : Houghton Mifflin, c2004Edition: 6th edDescription: xxv, 896 p. : ill. ; 24 cmISBN:
  • 0618310592
Subject(s): LOC classification:
  • HF1416 .J43 2004
Contents:
Introduction -- Understanding global marketing opportunities -- Analyzing global marketing opportunities -- Developing global marketing strategies -- Designing global marketing programs -- Managing the global marketing effort -- Practicing global marketing.
Tags from this library: No tags from this library for this title. Log in to add tags.
Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Zetech Library - Mang'u General Stacks Non-fiction HF1416 .J43 2004 (Browse shelf(Opens below)) C.3 Available Z005990
Books Books Zetech Library - Mang'u General Stacks HF1416 .J43 2004 (Browse shelf(Opens below)) C.1 Available Z005719
Books Books Zetech Library - TRC General Stacks Non-fiction HF1416 .J43 2004 (Browse shelf(Opens below)) C5 Available Z006066
Books Books Zetech Library - TRC General Stacks Non-fiction HF1416 .J43 2004 (Browse shelf(Opens below)) C6 Available Z006068
Books Books Zetech Library - TRC General Stacks Non-fiction HF1416 .J43 2004 (Browse shelf(Opens below)) C7 Available Z006067
Books Books Zetech Library - TRC General Stacks Non-fiction HF1416 .J43 2004 (Browse shelf(Opens below)) C.2 Available Z005842
Books Books Zetech Library - TRC General Stacks Non-fiction HF1416 .J43 2004 (Browse shelf(Opens below)) C4 Available Z005595
Browsing Zetech Library - TRC shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF1416 .J43 2004 Global marketing strategies / HF1416 .J43 2004 Global marketing strategies / HF1416 .J43 2004 Global marketing strategies / HF1416 .J43 2004 Global marketing strategies / HF 1416 .M55 1996 Export Marketing for a Small Handicraft Business / HF1416 .M84 1999 International Marketing : HF 1416 .S35 2000 Communicating globally :

Includes bibliographical references and indexes.

Introduction -- Understanding global marketing opportunities -- Analyzing global marketing opportunities -- Developing global marketing strategies -- Designing global marketing programs -- Managing the global marketing effort -- Practicing global marketing.

There are no comments on this title.

to post a comment.