Modern competitive strategy / Gordon, Walker.
Material type: TextPublication details: Boston : McGraw-Hill, c2004.Description: xvii, 290 p. : ill. ; 24 cmISBN:- 9780072345636
- HD30.28 .W35 2004
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Books | Zetech Library - Mang'u General Stacks | Non-fiction | HD 30.28 .W3349 2004 (Browse shelf(Opens below)) | C3 | Available | Z000792 | ||
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Books | Zetech Library - Pioneer General Stacks | Non-fiction | HD 30.28 .W35 2004 (Browse shelf(Opens below)) | C5 | Available | Z000794 | ||
Books | Zetech Library - TRC General Stacks | Non-fiction | HD 30.28 .W3349 2004 (Browse shelf(Opens below)) | C1 | Available | Z000790 | ||
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HD30.28 .T53 2012 Crafting and executing strategy : | HD30.28 .T53 2012 Crafting and executing strategy : | HD 30.28 .W3349 2004 Modern competitive strategy / | HD 30.28 .W3349 2004 Modern competitive strategy / | HD30.28 .W49 2018 Strategic management and business policy : globalization, innovation, and sustainability / | HD30.29 C47 1989 QSB+ | HD30.29 .F75 2009 The McKinsey engagement : |
Includes bibliographical references and indexes.
What is strategy -- Competitive advantage -- Industrial analysis -- Competing over time: industry and firm evolution -- Strategy execution -- Vertical integration and outsourcing -- Partnering -- Competing in global market -- New business development -- Managing the multibusiness firm -- Corporate governance -- Strategic planning and decision making.
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