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1.
Marketing communications : integrating offline and online with social media / PR Smith & Ze Zook. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Philadelphia, PA : Kogan Page, 2011
Availability: Items available for reference: Zetech Library - TRC: Not For Loan (1)Call number: HF5415.123.S65 2011.
2.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin ; c2012
Availability: Items available for loan: Zetech Library - Pioneer (1)Call number: HF5823 .B637 2012. Zetech Library - TRC (3)Call number: HF5823 .B637 2012, ... Items available for reference: Zetech Library - Pioneer: Not For Loan (1)Call number: HF5823 .B637 2012.
3.
Promotion and integrated marketing communications / Richard J. Semenik. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati, Ohio : South-Western Thomson Learning, c2002
Availability: Items available for loan: Zetech Library - Mang'u (2)Call number: HF5837 .S45 2002, ... Zetech Library - TRC (4)Call number: HF5837 .S45 2002, ... Items available for reference: Zetech Library - TRC: Not For Loan (1)Call number: HF5837 .S45 2002.
4.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2009
Availability: Items available for loan: Zetech Library - Mang'u (2)Call number: HF5823.B387 2009, ... Zetech Library - TRC (1)Call number: HF5823.B387 2009. Items available for reference: Zetech Library - Pioneer: Not For Loan (1)Call number: HF5823.B387 2009.
5.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw-Hill, c2006
Availability: Items available for reference: Zetech Library - TRC: Not For Loan (1)Call number: HF5823.B387 2006.
6.
Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : Thomson South-Western, c2003
Other title:
  • Advertising, promotion, and supplemental aspects of integrated marketing communications
Availability: Items available for loan: Zetech Library - TRC (1)Call number: HF5415.123 .S54 2003.
7.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw-Hill, c2007
Availability: Items available for loan: Zetech Library - TRC (5)Call number: HF5823.B387 2007, ...
8.
Advertising, promotion, and supplemental aspects of integrated marketing communications / Terence A. Shimp. by Series: The Dryden Press series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Dryden Press, c1997
Availability: Items available for loan: Zetech Library - TRC (1)Call number: HF5415.123.S54 1997.
9.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: McGraw-Hill/Irwin series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, c2004
Availability: Items available for loan: Zetech Library - TRC (1)Call number: HF 5823 .B387 2004.
10.
Storytelling : bewitching the modern mind / Christian Salmon ; translated by David Macey. by
Edition: English ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Original language: French
Publication details: London ; Brooklyn, NY : Verso, 2010
Availability: Items available for loan: Zetech Library - Mang'u (1)Call number: PN51 .S35 2010.
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