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1.
Marketing : principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Series: McGraw-Hill/Irwin series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2004
Availability: Items available for loan: Zetech Library - Mang'u (1)Call number: HF 5415.1 .B4155 2004. Zetech Library - Pioneer (8)Call number: HF 5415.1 .B4155 2007, ...
2.
Applications in basic marketing : clippings from the popular business press / William D. Perreault and E. Jerome McCarthy. by
Edition: 2005-2006 ed.
Material type: Continuing resource Continuing resource; Format: print
Publication details: New York : McGrawhill ; 2005
Availability: Items available for loan: Zetech Library - Pioneer (3)Call number: HF 5415.13 .M69 2005, ...
3.
Introduction to agricultural marketing / Robert E. Branson, Douglass G. Norvell. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1983
Availability: Items available for loan: Zetech Library - Pioneer (1)Call number: HD9005.B68 1983.
4.
The business of tourism / J. Christopher Holloway ; with Claire Humphreys and Rob Davidson. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Financial Times/Prentice Hall, 2009
Availability: Items available for loan: Zetech Library - TRC (3)Call number: G 155 .A1H647 2009, ...
5.
Marketing for tourism / J. Christopher Holloway. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2004
Availability: Items available for loan: Zetech Library - Mang'u (2)Call number: G 155 .A1H647 2004, ... Zetech Library - Pioneer (2)Call number: G 155 .A1H647 2004, ... Zetech Library - TRC (2)Call number: G 155 .A1H647 2004, ...
6.
Marketing management / Philip Kotler ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Pearson/Prentice Hall, 2009
Availability: Items available for loan: Zetech Library - Pioneer (1)Call number: HF5415.13 .K64 2009.
7.
Why she buys : the new strategy for reaching the world's most powerful consumers / Bridget Brennan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Crown Business, c2011
Availability: Items available for loan: Zetech Library - TRC (1)Call number: MOT HF5415.332.W66 B74 2011 .
8.
Essentials of marketing / Frances Brassington, Stephen Pettitt. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Pearson, 2013
Availability: Items available for loan: Zetech Library - Mang'u (1)Call number: HF5415 .B6336 2013. Zetech Library - TRC (2)Call number: HF5415 .B6336 2013, ...
9.
Marketing management / Philip Kotler ... [et al.]. by
Edition: 14th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Pearson/Prentice Hall, 2013
Availability: Items available for reference: Zetech Library - TRC: Not For Loan (1)Call number: HF5415.13 .M35224 2013.
10.
Principles and practice of marketing / jim blythe. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : McGraw-Hill, 2006
Availability: Items available for loan: Zetech Library - Mang'u (1)Call number: HF 5415.B4 2006. Items available for reference: Zetech Library - TRC: Not For Loan (1)Call number: HF 5415.B4 2006.
11.
Essentials of marketing research / Joseph F. Hair, Jr. ... [et al.]. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : McGraw-Hill/Irwin, c2010
Availability: Items available for loan: Zetech Library - Mang'u (1)Call number: HF5415.2 .H3 2010. Zetech Library - TRC (2)Call number: HF5415.2 .H3 2010, ... Items available for reference: Zetech Library - TRC: Not For Loan (1)Call number: HF5415.2 .H3 2010.
12.
Principles of services marketing / Adrian Palmer. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : McGraw-Hill, c2008
Availability: Items available for loan: Zetech Library - Mang'u (1)Call number: HF5415.13.P3242 2008. Zetech Library - TRC (1)Call number: HF5415.13.P3242 2008.
13.
Marketing management / Philip Kotler ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Pearson/Prentice Hall, 2013
Availability: Items available for loan: Zetech Library - Mang'u (1)Call number: HF5415.13.M35224 2013. Zetech Library - TRC (1)Call number: HF5415.13.M35224 2013.
14.
International marketing research / C. Samuel Craig and Susan P. Douglas. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester [England] ; New York, NY : Wiley, c2000
Availability: Items available for loan: Zetech Library - TRC (1)Call number: HF1416.C73 2000.
15.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin ; c2012
Availability: Items available for loan: Zetech Library - Pioneer (1)Call number: HF5823 .B637 2012. Zetech Library - TRC (3)Call number: HF5823 .B637 2012, ... Items available for reference: Zetech Library - Pioneer: Not For Loan (1)Call number: HF5823 .B637 2012.
16.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2009
Availability: Items available for loan: Zetech Library - Mang'u (2)Call number: HF5823.B387 2009, ... Zetech Library - TRC (1)Call number: HF5823.B387 2009. Items available for reference: Zetech Library - Pioneer: Not For Loan (1)Call number: HF5823.B387 2009.
17.
The marketing research guide / Robert E. Stevens ... [et al.]. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Best Business Books, c2006
Availability: Items available for loan: Zetech Library - TRC (1)Call number: HF5415.2 .M35585 2006.
18.
Market opportunity analysis : text and cases / Robert E. Stevens ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Best Business Books, c2006
Availability: Items available for loan: Zetech Library - TRC (1)Call number: HF5415.2.M326 2006.
19.
Marketing planning guide / Robert E. Stevens ... [et al]. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Best Business Books, c2006
Availability: Items available for loan: Zetech Library - TRC (1)Call number: HF5415.13.S874 2006.
20.
Strategic market management / David A. Aaker. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, c2001
Availability: Not available: Zetech Library - TRC: Checked out (1).
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